What We Do
Manageable Digital Marketing
Our process is made up of three crucial elements:
- Strategy
- Planning
- Action
These make the heavy lifting of business marketing more manageable and focused on desired outcomes. Your time and dollars invested are dedicated to moving toward the goals in your strategic plan. Campaign outcomes are monitored and measured along the way. As your plan is activated the measurements gathered are used to craft refinements and identify future opportunities in support of your strategic goals.
“I’m having a blast! ☺️ I feel so connected to the list and the private group. I’ve gained more followers in 1 day with this campaign than all of last month before working with you.”
– Lauren Lucas
Strategy
A Strategy gives you a high-level big picture
Some questions we look at as your strategy is developed:
- What are your goals?
- Who is your ideal audience?
- What are their challenges or desires?
- How do you help them eliminate their challenges and achieve their desires?
Planning
A Plan is a blueprint that puts your strategy to work
As your Plan comes together, consider the impact when:
- You know each milestone ahead and all of the tasks needed to achieve each one
- Instead of stressing about all of the choices to make in marketing your business, you will know how to proceed with confidence
Action
Actions allow you to realize your goals
Most people create something and then try to figure out how to use it. Your customized strategy and blueprint ensure:
- Tactics are applied with a purpose
- You build a successful foundation with your actions
- The outcome of every action is monitored and measured
“EG has a bottomless wealth of knowledge when it comes to marketing and content strategy. Her approach is comprehensive and holistic, ensuring a seamless customer experience designed to reach the right audience … she brings innovation, energy, and impact to your brand.”
– Gisela Viera – Personal Brand Storyteller
Client Wins
The Strategy – Planning – Action approach has produced some amazing results for clients. Their focused, deliberate, and measured actions brought them success with their digital marketing.
Customer Retention
- consistent double and triple-digit growth in community engagement month-over-month
- reduced community attrition rate to 0.08%
- double-digit growth in community membership within 6 months
Email Marketing
- 142% increase in email open rates
- up to 24.2% click-thru rate on newsletter with a 65% open rate across all lists in 2 languages
Sales (digital & physical products)
- back-to-back “999%+” growth on Spotify streams
- 650% increase in physical sales
- “from $50 a month to $300 a week in streaming income”
Website
- increase traffic from 500 to 20,000 daily site visitors in 6 months
“EG is exceptionally thorough, detailed, and strategic …she creates campaigns and ongoing engagement that will have your viewers completely enthralled in your company and ready to take the next step.”
Misty Santos –Sales &Marketing Specialist
Masterminds, Associations, & Memberships
Media & Guest Appearances
